Ann and I have been hard at play in revising and updating a book of mine that chronicles the key principles I’ve learned about the power of creating a coaching climate in a professional business, and now we’re looking for the right title and subtitle for it.
So, being a big believer in the power of collaboration as well as creating fun games, I’m seeking assistance in finding that right title and subtitle that will help attract the perfect readers who will benefit the most from this book.
If your nominated title and/or subtitle is chosen, you’ll receive 3 autographed copies of the book – one to keep and two to share with your friends. The game/contest will run until July 31, 2012. Send your nomination to me at firstname.lastname@example.org with “Biz Book Title” in the subject line and your nominated title and subtitle along with your name and mailing address in the body of the email.
But what’s the book about? Glad you asked.
Here’s what I wrote about it in the introduction:
The Transformational Power of Coaching
This book is about that power — the difference creating a climate of coaching can make in a professional, service-oriented business. While my examples focus on the business of running a veterinary clinic, this book is really for all professional business owners. Whether you’re a dentist, accountant, chiropractor, attorney, medical doctor, veterinarian or other professional business owner, you will benefit from the material. I’ve seen the same coaching principles work for all kinds of businesses, from one-person operations to mega-corporations the size of AT&T. The only requirement: The business owner must be “coachable.” This point is so important that the first chapter explores not only what it takes to be a great coach but what it means to be coachable.
Although it took months of hard work for my practice to explode with unprecedented results, I know that coaching works and that the concept is here to stay. Before long, the question won’t be, “What is a business coach?” but instead, “Who is your business coach?” You’ll gain a strategic advantage in your business if you start practicing the principles of coaching today.
Here’s what the original publisher wrote about the book when it was first released:
A contributor to VETERINARY ECONOMICS magazine, Dr. Swift shows the way to true teamwork, efficiency, and productivity. Coaching to Win provides proven strategies for inspiring peak performance, leading your team with a strong vision, designing a top-notch staff training program, and bonding clients to your practice.
And here’s the Table of Contents
Introduction: How it All Began
You’re the Coach
Create a Vision
Turning Your Vision Into Reality
Are You Winning? Check the Scoreboard
Superstitions That Hurt Your Business
Turining Business Breakdowns into Business Breakthroughs
A Team in Training
You Gotta Have Heart
Tell Your Staff to Speak Up
Turning Complaints into Gold
Defusing Explosive Conversations
Does your Team get the Respect they Deserve
It’s Time to Practice ON PURPOSE
Balancing Your Business and Your Life
Slow Down, You Move too Fast